SWITCHBOARD

India’s 1st and only intelligent verification orchestration & routing engine

Built on multi-vendor reliability for higher conversion, designed to reduce drop-offs and eliminate fraud.

TRUSTED BY VERIFICATION TEAMS

Tata Capital

BookMyShow

HDFC Securities

Groww

INTELLIGENT ORCHESTRATION

An intelligent orchestration platform built to maximize successful verification

SWITCHBOARD

Verification routing that keeps every customer moving

One platform with 40+ robust APIs and 10+ vendor redundancy, built for control without vendor-management overhead.

Routing diagram switching between three vendors when one degrades

MULTI-VENDOR REDUNDANCY

Auto-switch to the next best-performing vendor

Route every attempt to the highest-performing available vendor to protect conversion when performance changes.

Routing diagram switching between three vendors when one degrades

MULTI-VENDOR REDUNDANCY

Auto-switch to the next best-performing vendor

Route every attempt to the highest-performing available vendor to protect conversion when performance changes.

Routing diagram switching between three vendors when one degrades

MULTI-VENDOR REDUNDANCY

Auto-switch to the next best-performing vendor

Route every attempt to the highest-performing available vendor to protect conversion when performance changes.

Routing rule options for cost based, latency based and volume based routing

CUSTOM ROUTING CONFIGURATION

Set routing by cost, latency, traffic and volume

Configure priorities, traffic ratios, incoming-volume rules, and custom logic for every verification workflow.

Routing rule options for cost based, latency based and volume based routing

CUSTOM ROUTING CONFIGURATION

Set routing by cost, latency, traffic and volume

Configure priorities, traffic ratios, incoming-volume rules, and custom logic for every verification workflow.

Routing rule options for cost based, latency based and volume based routing

CUSTOM ROUTING CONFIGURATION

Set routing by cost, latency, traffic and volume

Configure priorities, traffic ratios, incoming-volume rules, and custom logic for every verification workflow.

Vendor panels showing total cost, 99.66% success rate and 100 ms average latency

MULTI-VENDOR PERFORMANCE INSIGHTS

See performance, failover and commercials in one place

Auto-discover vendors, track live performance metrics, monitor failover workflows, and manage commercial performance.

Vendor panels showing total cost, 99.66% success rate and 100 ms average latency

MULTI-VENDOR PERFORMANCE INSIGHTS

See performance, failover and commercials in one place

Auto-discover vendors, track live performance metrics, monitor failover workflows, and manage commercial performance.

Vendor panels showing total cost, 99.66% success rate and 100 ms average latency

MULTI-VENDOR PERFORMANCE INSIGHTS

See performance, failover and commercials in one place

Auto-discover vendors, track live performance metrics, monitor failover workflows, and manage commercial performance.

Configure APIs console listing identity verification and data extraction APIs

SINGLE API INTEGRATION

Manage onboarding APIs through one endpoint

Bring identity, OCR, face, bank, mobile, business, employment, vehicle, location, and signing checks behind one API.

Configure APIs console listing identity verification and data extraction APIs

SINGLE API INTEGRATION

Manage onboarding APIs through one endpoint

Bring identity, OCR, face, bank, mobile, business, employment, vehicle, location, and signing checks behind one API.

Configure APIs console listing identity verification and data extraction APIs

SINGLE API INTEGRATION

Manage onboarding APIs through one endpoint

Bring identity, OCR, face, bank, mobile, business, employment, vehicle, location, and signing checks behind one API.

ONE PLATFORM, 40+ APIS

One platform with 40+ robust APIs and 10+ vendor redundancy

Test, route and operate verification APIs in real time, without rebuilding vendor logic for every product.

Single API integration

Manage the onboarding stack through one endpoint and one response model.

Single API integration

Manage the onboarding stack through one endpoint and one response model.

Custom routing configuration

Control cost, latency, traffic distribution, volume, and custom decision rules.

Custom routing configuration

Control cost, latency, traffic distribution, volume, and custom decision rules.

Test vendor APIs in real time

Compare live vendor performance before traffic and failover decisions are made.

Test vendor APIs in real time

Compare live vendor performance before traffic and failover decisions are made.

INDUSTRIES WE SERVE

Zero drop-offs, maximum revenue realized

A verification orchestration layer for high-stakes onboarding, underwriting, compliance, and investor journeys.

Lenders

Reduce risk, accelerate disbursals, prevent fraud, lower NPAs, and keep onboarding RBI-compliant.

Lenders

Reduce risk, accelerate disbursals, prevent fraud, lower NPAs, and keep onboarding RBI-compliant.

Brokers

Accelerate investor onboarding, reduce audit turnaround, and lower operational leakage while staying compliant.

Brokers

Accelerate investor onboarding, reduce audit turnaround, and lower operational leakage while staying compliant.

INTEGRATION

Fastest integration with zero vendor management, every time

Choose Setu-managed orchestration or retain full client control—both built to deliver successful verification.

Setu managed

Routing, vendor management, API-level performance visibility, zero engineering overhead, and industry-best pricing.

Setu managed

Routing, vendor management, API-level performance visibility, zero engineering overhead, and industry-best pricing.

Client managed

Full dashboard control, configurable routing, alerts, and the flexibility to use Setu pricing or bring your own.

Client managed

Full dashboard control, configurable routing, alerts, and the flexibility to use Setu pricing or bring your own.

Intelligent verification infrastructure built to deliver higher conversion

Replace brittle vendor-by-vendor logic with routing that keeps every eligible customer moving.

COMMON QUESTIONS

FAQs

What is Switchboard?

Switchboard is Setu’s intelligent verification orchestration and routing engine. It connects multiple vendors and verification APIs behind one integration.

How does multi-vendor redundancy work?

Switchboard monitors vendor availability and performance, then routes or fails over to the best available vendor to protect verification completion.

Can routing be configured?

Yes. Routing can be configured by cost, latency, traffic ratio, incoming volume, vendor performance, and custom business rules.

Which verification APIs can Switchboard manage?

The platform supports identity, OCR, face liveness, bank and financial verification, mobile intelligence, business and tax, employment, vehicle, location, and eSign or eStamp workflows.

Can Setu manage the vendors for us?

Yes. Teams can choose a Setu-managed model or retain client-managed control with dashboards, alerts, and configurable routing.